Terms of Service

Last Updated: September 7, 2026

1. Acceptance of Terms

By accessing or using the website, services, and training materials provided by GFW Management II LLC d.b.a. LiquidSMARTS ("Company," "we," "us," or "our"), you agree to be bound by these Terms of Service. If you do not agree, you may not use our services.

2. Use of Services

LiquidSMARTS provides sales training, commercial engineering, and leadership coaching services. You agree to use our materials, including the DealSMARTS methodology and online learning platforms, solely for lawful professional development purposes. You may not reproduce, resell, or distribute our proprietary materials without express written consent.

3. Mobile Messaging Terms (SMS/MMS)

By providing your mobile phone number to us, you consent to receive text messages from LiquidSMARTS.

  • Program Description: We may send you messages regarding account security, training updates, appointment reminders, and occasional marketing offers relevant to your inquiries.
  • Message Frequency: Message frequency varies based on user interaction and training schedules.
  • Cost: Message and data rates may apply. Check with your mobile carrier for details.
  • How to Opt-Out: You can unsubscribe at any time by texting STOP to the number from which you received the message. You will receive a one-time opt-out confirmation text. No further messages will be sent unless you re-subscribe.
  • Support: For assistance, text HELP to the number from which you received the message, or email us at support@liquidsmarts.com.
  • Carrier Liability: Carriers (e.g., AT&T, Verizon, T-Mobile) are not liable for delayed or undelivered messages.

4. Intellectual Property

LiquidSMARTS℠ sells knowledge work. What we license to you is the procedural and innovative knowledge structures we have built, together with the commercial artifacts through which you benefit from that know-how: our methodologies, frameworks, models, diagnostic and coaching protocols, assessment instruments and rubrics, playbooks, manuals, calculators, templates, curricula, and configured tools. All of it, together with all content, service marks (including LiquidSMARTS℠), logos, and training materials, is the property of GFW Management II LLC or its licensors and is protected by copyright, trade secret, and other intellectual property laws.

These knowledge structures are the product of human authorship, original research, and sustained investment, and they exist independently of any single engagement. Where a deliverable is created specifically for you, ownership of that deliverable passes to you on full payment under the terms of your agreement. The knowledge structures embedded in it remain ours and travel with it under license, never by transfer.

We defend this intellectual property. Unlicensed reproduction, redistribution, derivative use for external distribution, use to build or operate a competing offering, and removal or alteration of attribution or branding are each a material breach and grounds for injunctive relief in addition to any other remedy. Full statement: AI Use, Content Provenance & Knowledge Work.

5. AI Use and Content Provenance

LiquidSMARTS℠ uses artificial intelligence across the whole of its computer work. Research, drafting, analysis, document production, code, correspondence, and quality review are all performed with AI assistance. This is disclosed here in advance and applies to every engagement unless a written agreement says otherwise.

Every document, file, image, dataset, and digital artifact you receive from us should be expected to carry AI content provenance markers, including embedded watermarks such as Google SynthID, C2PA Content Credentials, file metadata recording the tool or platform of origin, and statistical signatures that automated AI-detection tools identify as machine-assisted. Assume markers are present.

The presence of such a marker in any deliverable is a disclosed characteristic of that deliverable. It is not a defect, a nonconformity, a breach of any warranty, or a ground for rejection, withholding of payment, or termination. Acceptance criteria in any Statement of Work are read subject to this section.

Automated AI-detection tools return probabilistic estimates, carry documented false-positive rates, and disagree with one another on identical input. No output of any such tool constitutes evidence of authorship, originality, quality, workmanlike performance, plagiarism, or misconduct in connection with our work. Questions about a deliverable are resolved against the standard in Section 6 and the acceptance criteria in your agreement.

Where your policy, regulatory obligation, or procurement terms restrict or prohibit AI-assisted production, state that restriction in writing before work begins so we can confirm whether we can meet it and at what scope, timeline, and fee. Our full statement, including how client data is handled in AI systems, is published at AI Use, Content Provenance & Knowledge Work.

6. Standard of Performance

We validate our knowledge work as workmanlike. LiquidSMARTS℠ warrants that its services and deliverables are performed in a workmanlike manner, meaning with the care, skill, diligence, and professional judgment ordinarily exercised by qualified practitioners performing comparable commercial consulting and training work under comparable conditions.

That standard is satisfied by human validation rather than by the tools that assist production. Before any deliverable is released, a qualified human reviews it against the stated objectives and acceptance criteria, substantive claims and figures are checked against their sources, the deliverable is read in its final rendered form, and a named human accepts responsibility for the result.

If you believe a deliverable fails this standard, give written notice within fifteen (15) days of delivery identifying the specific deficiency. We will re-perform the deficient work at no additional charge. Re-performance is your exclusive remedy and our sole obligation for a claim of deficient performance. This standard governs the performance of the work and does not warrant a business outcome.

7. Limitation of Liability

To the fullest extent permitted by law, GFW Management II LLC shall not be liable for any indirect, incidental, or consequential damages arising out of your use of our services or training materials.

8. Governing Law

These Terms shall be governed by the laws of the State of Tennessee, without regard to its conflict of law provisions.

9. Contact Information

For questions regarding these Terms, please contact:

LiquidSMARTS
Email: support@liquidsmarts.com