LiquidSMARTS / Dr. Gunter Wessels
Develop the leader.
Measure the operation.
Leadership development for medtech sales leaders, measured in operational outcomes.

Our perspective
The leader is where
a sales team changes.
LiquidSMARTS℠ is led by Dr. Gunter Wessels. Our specialty is sales leadership in medical technology: the frontline managers, directors, and vice presidents who run medtech commercial teams.
Our method is Gain Game Science. A leader develops through gains, discrete and observable changes in awareness, behavior, and circumstance, built in four stages from Foundation to Sovereignty.
We judge the work by what changes in the operation the leader runs. Forecast accuracy, ramp time, regretted attrition, and bench strength are measured against a baseline captured before day one, with a named owner.
Our mission is to improve healthcare and education by developing the leaders who run medical technology sales teams.
Examine the work productsA focused starting point
Start with one leader
and one outcome.
The Leadership Diagnostic examines one leader and the team they run, sets the baseline for the operational outcome that matters most, and defines a development plan with a named owner and a measurement plan.
Explore the diagnostic