The Background Our client—a MedTech sales organization—was losing ground to more agile competitors in a highly competitive market. The newly appointed Vice President of Sales turned the situation around within an aggressive 90-day timeline. Applying our Value...
Optimizing sales performance requires a delicate balance. Leaders must fill competency gaps through coaching and rigorous and relevant training, but what is coached and trained is equally important. Decades of experience have taught us that the most reliable mechanism...
Boston Scientific, a leading player in the medical device industry, was facing various challenges: rapid technological advancements, low-cost competitors, and higher than normal employee turnover. To maintain their market leadership and navigate these challenges,...