About Us
Our Team
Gunter Wessels, Ph.D, M.B.A
CO-FOUNDER, PRACTICE GENERAL MANAGER
Jennifer Bravo
CO-FOUNDER, CHIEF OPERATING OFFICER
Michael Hanna
CHIEF OF STAFF
Pete Van Overwalle
PARTNER, PRACTICE PRINCIPAL
Want to learn more about us or speak to our team?
What Our Clients Say
What Our Clients Say
Speaking our client’s language, while adding value to the conversation, is at the root of what we do…
John I. Pritchard
President & CEO
Share Moving Media
Association of National Account Executives
Publisher
The Journal of Healthcare Contracting
The Dail-E News
“ANAE is proud to partner with LiquidSMARTS on many content projects. Time and again LiquidSMARTS proves to have a great depth of Industry expertise, from the ground up, in commercial roles.
“Equally impressive is their ability to provide fresh and relevant content – framing proven best practices withinthe current context in today’s hectic and dynamic world. LiquidSMARTS seems to have an unending ability to infuse all their projects with elements of psychology toward the craft of influence ensuring success for our joint clients time and again.
“Last but not least they are also really fun to work with; very engaging, sharp, down to earth and relatable!”
Anna Voldman
Sr. Marketing Manager
“LiquidSMARTS and Dr.Wessels are my go-to partners for healthcare, higher education and customer engagement strategies. The team is great to work with, supports our mission and contributes to the development of our sales organization.”
Stuart Eberstein
Head of Customer Marketing
Grifols
“In a short period of time, LiquidSMARTS has helped the marketing team at Grifols prioritize the customer, their pain points and the value of our solutions over product features and benefits. We have been energized from fresh ideas, new tools and a shift in mindset to further our customer centric culture”
Bob Thayer
Seasoned Diagnostic Imaging Veteran
“I’ve had training from Gunter for over 20 years …. GE, Toshiba, Siemens, etc., and always found the material engaging and worthy of honing my craft.”
Mike Kreitzinger
Director
“This is the most impactful training I or my group has had in 5 years. The training was tailored to our gaps and needs. One thing that stuck out to me was the story about the budget bowl and the lab manager. Gunter is a great sounding board.”
What Our Clients Say
What Our Clients Say
Speaking our client’s language, while adding value to the conversation, is at the root of what we do…
John I. Pritchard
President & CEO
Share Moving Media
Association of National Account Executives
Publisher
The Journal of Healthcare Contracting
The Dail-E News
Anna Voldman
Sr. Marketing Manager
Stuart Eberstein
Head of Customer Marketing
Grifols
Bob Thayer
Seasoned Diagnostic Imaging Veteran
Mike Kreitzinger
Director
Our Latest Blogs
How to Build a Medical Device Marketing Plan
According to recent studies, the universal market size for medical devices is forecasted to reach over $610 billion by 2025. Standing out in the modern marketplace is more challenging than ever. Thankfully, there’s only one thing standing in the way of surging sales,...
5 Characteristics of Effective Medical Device Advertising | Liquid Smarts
5 Characteristics of Effective Medical Device Advertising With so many medical device products and brands to choose from, it’s tough for businesses to attract and keep the attention of customers effectively. Below, our team of experts from Liquid Smarts will explore...
Best Marketing Strategies For Introducing New Medical Device Products
A major part of introducing a new medical device is raising awareness. Here are the best marketing strategies for your next product!